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Knowledge Center – The AI‑Search Playbook

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 AI Visibility Checks and Scores, explained (5‑minute read)

What the AI Visibility score summarizes, how recognition, alignment, and sentiment roll up, and how to report lift after your next re‑check. [Links to a sample Check.

Featured guides (editor‑approved)

Use these as evergreen references for teams and stakeholders.

AI Visibility Score Explained

What’s in the score, how it’s computed from recognition, alignment, and sentiment, and how to show progress. Includes “before/after” checklist.

Cohorts 101: Core Knowledge vs Search‑Grounded

Why you should never mix them, how provider weighting works, and how cohorts keep trends honest as models evolve.

Validation & Alignment That Matches How Humans Read

Why we score contradictions and hallucinations so accurate but incomplete answers don’t get unfairly penalized. Examples included.

Competitive Positioning in AI Answers

 Read Superior / Comparable / Inferior the right way, find the gaps, and turn “comparable” into “superior” with targeted evidence.

Scheduling & Alerts [App‑only]

When to set weekly vs. monthly, how to set thresholds for changes in recognition, alignment, sentiment, or positioning, and who should be notified.

Prompt Targeting: The 10 Questions Every Category Should Track

Prompts to benchmark, by role and funnel stage-plus a worksheet to localize for your market.

High‑Crawl Pages That Move AI Answers

Which references to publish (and how) so models pick up the right facts faster; schema tips and sourcing priorities.

Executive Slides: Explain AI Visibility in Two Minutes

Template narrative and a one‑slide summary structure for QBRs and leadership reviews

Quick FAQ’s

What’s the difference between a Check and a Monitor?

A Check is one run; a Monitor tracks many Checks with trendlines and history. [App‑only]

Why split models into cohorts?

To compare apples to apples and see whether gains came from brand knowledge or web search.

Can I schedule Checks and get alerts?

Yes-inside Monitors. [App‑only]. Browse the full FAQs for account, data, and plan questions.