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About LLMtel

The LLMtel Story

Own Your Brand’s Story in AI

AI models and chatbots now answer questions, make recommendations, and shape first impressions about your brand. But until now, brands had no way to see how those stories were being formed.

LLMtel exists to change that. We help organizations understand how AI models interpret their brand, identify gaps or inaccuracies, and take control of how they show up in AI-driven search and answers.

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Years Of Experience

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People Trust Saazy

Satisfied Clients

Why LLMtel Exists

Modern AI models are shaping decisions, headlines, and buying behavior but most organizations have no idea what these models actually say about them. SEO, PR, and marketing teams are flying blind in a world where AI now generates the answers.

A snapshot of how your brand appears across 17+ top AI models

Ongoing monitoring as new model versions launch

Step-by-step guidance to correct or enhance model knowledge

A real-time GPR (Generated Prompt Result) score to track progress

Who We Are

LLMtel was founded by two industry veterans who saw the gap between how companies present themselves and how AI understands them.

Dave Burnett

Author & CEO

Dave is a tech entrepreneur, author, and CEO with over two decades of experience helping businesses grow online. From founding AOK Marketing and PromotionalProducts.com to writing for the National Post, Dave has guided countless brands through the digital shift and now, the AI shift.

Dmitry Ivanov

Software innovator & Product leader

Dmitry is a software innovator and product leader best known as co-founder of Wild Apricot, a platform used by tens of thousands of organizations worldwide. His career spans deep technical leadership, venture advising, and building scalable tools that empower users with clarity and control.

Together, they created LLMtel to bring transparency, control, and accountability to the age of generative AI.

Amie Salazar

Marketing

Jade Floyd

Senior Developer

Nina Bright

Sales Marketing

Greta Bowers

Sales Marketing

Our Commitment

Transparent by Default

You see what the models see, no sugarcoating.

Built for Action

Insight means nothing without tools to act. We provide both.

Private and Secure

Your brand data is yours alone. We don’t store or sell usage information.

Evolving With AI

As the models change, so do we, keeping your reports current and competitive.

Ready to Take Control of Your AI Brand Presence?

Run Your First Audit for free and see exactly how AI “sees” your business.

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